Business & Strategy
Business & Strategy Projects
Strategic initiatives and technology consulting that align technical solutions with business objectives and drive organizational growth.
Focus Areas
- Product Strategy - Roadmap planning and feature prioritization
- Process Optimization - Workflow analysis and improvement
- Technology Consulting - Architecture decisions and vendor selection
- Digital Transformation - Modernization and system integration
- Performance Analytics - KPI tracking and business intelligence
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Venture Concept Development & Market Research
Project Overview
Academic venture concept development project completed as part of entrepreneurship specialization coursework. Applied comprehensive market research methodologies including depth interviews, community sampling, and competitive analysis to validate a technology concept for the recreational fishing industry, demonstrating practical application of business strategy frameworks.
Strategic Analysis
Academic Research Framework
Applied entrepreneurship course methodologies to validate technology concept:
- Market Validation: Test demand for integrated technology solution in recreational industry
- Demographic Analysis: Assess technology acceptance within target age demographics
- Financial Modeling: Apply academic pricing frameworks and willingness to pay analysis
- Competitive Assessment: Analyze existing market solutions using strategic frameworks
Research Methodology Framework
Implemented academic three-phase research approach:
problem: Apply entrepreneurship course methodologies to validate market demand for technology solution in recreational outdoor industry
SurveyMonkey
Excel
Statistical Analysis
Financial Modeling
Competitive Assessment
Reddit Sampling
Key Challenges:
- Accessing and validating niche market demographics through academic research methods
- Applying quantitative and qualitative research techniques to recreational industry
- Developing comprehensive business model using academic frameworks
- Balancing technology adoption with traditional industry preferences
Results:
- Completed 15+ structured depth interviews with target demographic
- Collected 60+ survey responses through community sampling methodology
- Developed comprehensive financial model with sensitivity analysis
- Created academic business plan following entrepreneurship course requirements